The choice will always be ours but if it wasnt, which phone would you want to be given?
On the one hand, there is the Samsung Galaxy SIII. Everything about this phone looks classy, from the shiny screen to the shape of the device itself. There is nothing not to like about this phone in regards to looks but what is there regarding functionality that beats other phones? Maybe a faster processor but does that really matter when at the end of the day all I want my phone to be able to do is calls!
On the other hand, there is the Windows Phone 8. The name speaks for itself, it will be the latest Microsoft release on the phone front but will it take mobile phones to the next stage? I dont believe it will, unless they come up with something that no one has incorporated before, they will just be another phone and nothing more than that. They will also for sure have a faster processor but one of the characteristics that buyers look for will most likely be neglected, how the phone looks like!
At the end of the day, many different brands can offer many different things but its how you attract the public to purchase your product and Microsoft lacks on persuasion.
Do you agree?